Local SEO describes the process of optimising your businesses online presence through the use of location specific keywords in order to attract and entice more attention from customers that are searching locally. The relevant searches that take place on Google as well as many other popular platforms can provide your site with the boost needed to find potential clients nearby when using local SEO, and you can also utilise social media for the same purpose. As local SEO is tailored to your specific location, and can help to make your business visible above your competition. This is the perfect package for small companies that are looking to start their journey with their best foot forward.
Alternatively, national SEO exists to gather potential customers from all across the country, which is better suited for online businesses where location is somewhat irrelevant. If your businesses products and services are not held back by specifics related to location, then a national SEO package will allow you to influence customers far and wide to increase your reach dramatically. National SEO involves activities such as the use of long tail and broad keywords, guest posts and backlinks, and so much more.
E-Commerce SEO (also known as Shop SEO) is a term used frequently by online shops and stores. E-Commerce SEO essentially includes all other concepts related to SEO, along with a few additional guidelines which are specific to online stores which might not be applicable elsewhere. Through the use of on-page SEO involving strategic keyword optimisation inside the meta tags you use and the content that you create, as well as the highest quality content marketing to attract even more organic visitors, you can ensure that your online shop is able to develop the largest reach possible. All bases are covered when it comes to E-Commerce SEO, so you can guarantee our team can boost your web based business in no time at all.
If you’re operating a particularly large and complex website which is struggling to gain sufficient attention online, you need an enterprise SEO package which is tailored to your specific needs. A considerable number of pages (generally one thousand or more) can be far more difficult to handle than a simple blog, and this is reflected in the success of an SEO campaign. Enterprise SEO utilise more of an active and aggressive approach, making the most of competitive short and long tail keywords as well as many more advanced features that can support such a large host.