Turn Rankings into Results with Smarter SEO
Ignite SEO Course Overview
Ignite’s SEO course is designed with a comprehensive and hands-on approach. It demystifies SEO principles, and introduces the best strategies to achieving them. This course is led by Adam Collins, an industry expert with over a decade of experience in digital marketing and SEO. His teachings are deeply rooted in real-world insights and practical application that will help you dominate search engines with innovative confidence.
Adam, having led impactful seminars across the UK, makes complex SEO strategies easily digestible. He brings unmatched knowledge from his own journey as a website developer to founding one of the UK’s leading SEO agencies, Ignite SEO. This course draws on his expertise and Ignite SEO experts’ proven success framework in organic traffic success. By the end of the course, participants become equipped with the SEO tools and strategies needed to excel in the complex world of search engine optimisation.
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Course Location
This SEO training can be designed to suit your preference, conducted virtually or directly in your office space. We make it accessible wherever you are to ensure that the learning experience fits around your schedule.
Course Duration
Each of our courses runs for half a day, packed with actionable insights and hands-on practical exercises to optimise your understanding of SEO and digital marketing, in a focused, time-efficient format.
Who Should Attend?
Whether you're someone looking to better understand SEO to stay on top of your current SEO provider, or you're ready to roll up your sleeves and implement your own SEO strategy, our courses are designed for you. Each type of our SEO marketing courses is perfect for marketers, business owners, industry experts and anyone seeking to unravel the secrets of search engine optimisation and elevate their website ranking.
Ignite SEO Specialised Training Courses
Ignite SEO offers you access to a range of specialised SEO training courses designed to meet various learning needs. If you're only a beginner, or looking to refine advanced strategies for your SEO plan, these courses have got you covered with practical knowledge that you can apply immediately.
Introduction to Search Engine Optimisation
Our SEO short 101 course is the perfect starting point for anyone new to SEO. Through hands-on learning, you’ll explore the essential principles of search engine optimisation, gain a clear understanding of how websites and search engines work and what it takes to rank higher online. Topics covered include:
Basics of search engines and SEO
Importance of on-page SEO
Significance of SEO writing and content marketing
Introduction to Google Search Console
Search and Google Analytics basics
How to conduct proper keyword research
Overview of backlinks and link-building techniques
Using SEO tools for effective site optimisation
SEO Keyword Research Mastery Training Course
Get straight to the heart of SEO with this course on keyword research. If you’re ready to go beyond basic ideas and get strategic with your SEO, this course is where it all starts.
Key takeaways:
Advanced keyword research tools
Identifying valuable long-tail keywords
Competitor relevant keyword analysis
Aligning keywords with content and strategy
Tracking and refining keyword performance
Backlink Building and Link Building SEO Course
This course uncovers real strategies behind link-building marketing by securing the links that matter. Learn the skills of landing quality backlinks that genuinely boost your site’s credibility and ranking.
Key takeaways:
How to identify and build high-quality backlinks
Techniques for outreach and securing links
Understanding do-follow vs. no-follow links
Using backlinks to boost organic traffic and rankings
Principles of SEO Content Creation Training Course
This focus of this course is on the importance of online content marketing as the driving force behind a successful SEO strategy. It’s about learning why content matters and how to uniquely create it capture the attention of both search engines and real clients.
Key takeaways:
Why content is key for organic growth and search engine visibility
How to write for search intent while keeping content engaging
Strategies to align content with SEO trends and user needs
Using data and analytics to measure and improve content performance
Technical SEO Techniques & Principles
Learn how to fine-tune the technical behind-the-scenes aspects that make your website faster, more accessible, and more readily recognisable by search engines.
Key points:
Understanding and fixing crawling and indexing issues
Optimising site speed and mobile usability
Structuring URLs for better SEO performance
Using tools like Google Search Console to identify and solve technical problems
Implementing structured data to enhance search visibility
Local SEO Guide For Small Businesses
Adam Collins’ “Local SEO Guide for Small Businesses” cuts through the fluff, offering valuable insights for local businesses. This guide shows you exactly how to rank higher in local searches, attract nearby customers, and grow your online presence organically. If you’re looking to make sense of local SEO and put it into practice, this guide delivers straight-up advice from someone who’s been in the SEO trenches for over a decade. Perfect for those ready to turn clicks into customers.
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Frequently Asked Questions
Is the Course Beneficial For Beginners?
Our Introductory SEO Course is perfect for beginners, covering all the foundational elements ...
Our Introductory SEO Course is perfect for beginners, covering all the foundational elements needed to get started in SEO. It’s hands-on, easy to follow, and designed for those new to the field.
Do you Offer Follow-Up Support After the Course Ends?
Yes, we are happy to answer any follow-up questions regarding any of the ...
Yes, we are happy to answer any follow-up questions regarding any of the topics covered in the course. We also offer ongoing support via a dedicated Slack channel for only £50 a month, ensuring you stay connected and continue progressing after the course.
Is your SEO Training Course London Based?
Our office is based in London, but we do offer online courses for ...
Our office is based in London, but we do offer online courses for participants based outside the city, providing flexibility for all learners. We also offer the option to visit your company and conduct a group-course that your chosen employees can access.