If you own a business with a national reach, it is very important that any SEO you undertake targets the entire country you operate within. Achieving a brilliant national SEO profile can be a tricky balancing act. You do not want to waste resources and attract unsuitable customers by following the same strategies as international campaigns, but you also want to spread your reach further than certain local areas. This means that some techniques which revolve around targeting local keywords and issues may be closed to you. Luckily, this is where we can help. Ignite SEO can provide national SEO packages backed up by years of professional experience and extensive research into successful techniques. With our help, you can find that perfect Goldilocks strategy to situate your SEO in just the right position to reach a local audience.
The two most important factors when it comes to ranking high nationally are content and authority. Creating good content has long been seen as the bread and butter of a good national SEO campaign, and we can help you promote your business with genuine quality content that provides your visitors with valuable information and experiences alongside boosting your online presence. Content can come in many forms, from blog posts to diagrams, videos and detailed how-to guides, all of which will entice prospective customers and help present your business as a trustworthy source that they can rely upon. In terms of achieving national SEO outcomes, content works on two levels. It can widen the scope of keywords that will boost your rankings, and it also provides linkable assets. The higher the quality of the content, the more likely it is that other sites will organically link to it, thereby building your presence on your behalf.
Authority is what search engines look for when they rank websites in their search results. Most search engines will use a complex system of algorithms to decide what should rank higher, but it boils down to authority. This is determined, alongside other factors, but the links that flow into your site, alongside the credibility of your information. By building more links into your site, and producing content that encourages other websites to link to your business for information and answers, you can improve your online authority on a national level. Rather than the short-sighted link building strategies that provide short-term, false results, Ignite SEO will work with you to build long-lasting, quality content that will promote your website’s integrity and prove your value to any potential customers.
When it comes to building national SEO packages, Ignite are at the forefront of the market. We pride ourselves on working closely with our clients to tailor a package that is perfectly suited to the type of business at hand. With a history of successful campaigns and a wealth of experience behind us, we are able to work flexibly and provide a fantastic source of professional, reliable advice to suit any circumstances. By using our services, you will be able to increase website clicks, consumer engagement, brand profile and ultimately revenue, taking your business to the next level across the country.
To achieve these results, we follow a framework with each of our national SEO packages, that has been proven over the years to provide a thorough and successful approach to national SEO. Of course, this is flexible depending on our clients’ needs and circumstances, but it allows us to help you as systematically and productively as possible.
Our first step when meeting a new client is to discuss your goals and work together to decide on keywords for your campaign. As part of this, you will fill out an Onboarding Questionnaire which will allow us to discover a bit more about your needs, and how we can best achieve them with you. Working closely with you all the way, we can then agree on an SEO retainer that is suited to the goals at hand.
After our initial consultation, information gathering and Kickoff meeting, we will complete an extensive list of actions to boost your SEO and improve the online presence of your business. This involves conducting in-depth audits on your website quality, current technical SEO, links, and data analysis. The results of these tests will show us where improvements can be made, and also give you a fantastic overview of where your business currently sits. We will then work with you on topic generation for content pieces, creating new pages for your website, promoting your business through incoming links. We also establish long working relationships with our clients, continuing to provide you with monthly reports following initial set-ups.
Get in touch if you would like any more information on our services and techniques. We can help you reach a national audience through proven SEO techniques that will see your business continue to thrive in the future.